About

At Improv4Business, we believe great communication shouldn’t be scary — or boring.

We blend psychology, acting, and improvisation to help people find their voice and use it with impact. With 18+ years of experience and peer-reviewed research, we’ve helped everyone from nervous first-timers to CEOs become confident, clear, and compelling communicators.

How we can help

Our Story

Our Mission

Meet the Team

How We Do It

What we offer

Expert-led communication solutionsrooted in performance psychology, acting, and improvisation.

High-impact communication programmes for individuals, teams, and organisations. Using performance psychology, acting, and improvisation, we help you transform nerves into strengths and everyday speakers into standout communicators.

How we can help

PSTI^®

Serious science. Zero waffle. Real results.

The PSTI^® (Public Speaking Threats Inventory^®) is a fast, research-backed tool that helps you pinpoint exactly why speaking in front of others can feel nerve-wracking — even if you’ve done it before.

In under 10 minutes, it uncovers the hidden blockers that get in the way of clear, confident communication. Whether you're speaking to five people or five hundred, the PSTI^® delivers practical, personalised insight to help you take the stage with less stress — and way more confidence.

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How It Works

Explore Report Tiers

Research & Insight

FAQ

For Teams & Organisations

Clients

We’ve helped teams of all sizes become more confident, connected, and compelling communicators.

From fast-growing startups to global brands, we partner with organisations that want more than box-ticking training. Whether it’s unlocking confident voices, transforming internal comms, or preparing leaders for high-stakes presentations — we focus on real change, with measurable results. Explore our client base and dive into customer stories to see how we make communication click.

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Our Clients

Customer Stories

Resources

At Improv4Business, we believe learning should be useful, inspiring — and easy to access.

Explore practical tools, expert insights, and real-world stories to help you grow as a communicator. From podcasts and articles to FAQs and downloads, our resources are designed to give you clear, actionable guidance — anytime you need it.

Media

Read, listen or watch top coverage about Improv4Business from news articles, podcasts, events, and more.

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Podcasts

Press & Publications

Featured Podcasts

Catch up on our latest podcast appearances where we dive into presentations, anxiety, improv, business, and everything in between.

Seekers

Master Public Speaking (Even If You're Terrified of It)

Listen Now

Beyond Ordinary Podcast

Master Public Speaking with These 7 Tips | Dr. Alexander McWilliam

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The To Your Health Podcast

Overcoming Fear of Public Speaking with Dr. Alexander McWilliam

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Productivitree

Speak Like You Mean It: Public Speaking Without Panic

Listen Now

Ready to transform your communication?

Speak with clarity, confidence, and impact — starting today.

Book your free consultation

Featured Press & Publications

Explore how Improv4Business and the team are making headlines.

Personality and Individual Differences Journal

The development and validation of the public speaking threats inventory (PSTI)

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The Journal of Psychology

Review and Analysis of Successful PSA Interventions: An Applied Perspective

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National World

Top cause of stage fright is 'blankophobia', reveals public-speaking expert

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Press Resources & Media Enquires

Request Our Press Kit

Need high-quality assets to feature Improv4Business in your article or broadcast?

We’ll send you our media pack — complete with high-resolution images, bio, key facts, and story angles — so you have everything you need to create engaging coverage.

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