About

At Improv4Business, we believe great communication shouldn’t be scary — or boring.

We blend psychology, acting, and improvisation to help people find their voice and use it with impact. With 18+ years of experience and peer-reviewed research, we’ve helped everyone from nervous first-timers to CEOs become confident, clear, and compelling communicators.

How we can help

Our Story

Our Mission

Meet the Team

How We Do It

What we offer

Expert-led communication solutionsrooted in performance psychology, acting, and improvisation.

High-impact communication programmes for individuals, teams, and organisations. Using performance psychology, acting, and improvisation, we help you transform nerves into strengths and everyday speakers into standout communicators.

How we can help

PSTI^®

Serious science. Zero waffle. Real results.

The PSTI^® (Public Speaking Threats Inventory^®) is a fast, research-backed tool that helps you pinpoint exactly why speaking in front of others can feel nerve-wracking — even if you’ve done it before.

In under 10 minutes, it uncovers the hidden blockers that get in the way of clear, confident communication. Whether you're speaking to five people or five hundred, the PSTI^® delivers practical, personalised insight to help you take the stage with less stress — and way more confidence.

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How It Works

Explore Report Tiers

Research & Insight

FAQ

For Teams & Organisations

Clients

We’ve helped teams of all sizes become more confident, connected, and compelling communicators.

From fast-growing startups to global brands, we partner with organisations that want more than box-ticking training. Whether it’s unlocking confident voices, transforming internal comms, or preparing leaders for high-stakes presentations — we focus on real change, with measurable results. Explore our client base and dive into customer stories to see how we make communication click.

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Our Clients

Customer Stories

Resources

At Improv4Business, we believe learning should be useful, inspiring — and easy to access.

Explore practical tools, expert insights, and real-world stories to help you grow as a communicator. From podcasts and articles to FAQs and downloads, our resources are designed to give you clear, actionable guidance — anytime you need it.

Bring Evidence-Based Confidence Training to Your Teams

The PSTI^® helps organisations identify and tackle public speaking challenges, giving teams the tools to present with clarity, confidence, and impact.

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Peer-reviewed
Validated by independent researchers and published in academic outlets

Psychometrically sound
Reliable, evidence-based measure of public speaking anxiety triggers.

Data-driven insights
Built on 1,000+ completions with ongoing analysis and benchmarking

Widely applicable
Used by students, professionals, leaders, coaches, and trainers

How the PSTI^®works for teams

Choose your report type & scale

Pick the right report (Starter, Pro, or Executive) and select the scale that fits your organisation — from 250 to 5,000 completions.

Team members complete the PSTI^®

Employees take the assessment online — quick, GDPR-compliant, and no login required,

Get your organisation report

Receive a consolidated report showing patterns, strengths, and communication blockers across your team or department.

Turn insights into action (optional)

Enhance impact with tailored workshops, coaching, or ongoing development — built around your team’s unique results.

Scalable solutions for teams and organisations

Whether you're piloting with a small team or rolling out enterprise-wide, the PSTI^® scales to fit your organisation. Available in flexible blocks of 250, 500, 1,000, or 5,000 completions.

250
Completions

Ideal for small teams and pilot programmes.

Access to individual reports.
Aggregate team-level insights
Optional workshop add-ons

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500
Completions

For larger departments or training cohorts.

All features of 250
Benchmarking across groups
Custom reporting options

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1,000
Completions

Best for organisation-wide training rollouts.

Advanced analytics
Leadership development add-ons
Ongoing support available

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5,000
Completions

For enterprise-scale impact.

Full organisational benchmarking
Dedicated success manager
Tailored integration with L&D programmes

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All packages include GDPR-compliant data handling, private access codes, and delivery of insights within 24 hours. Flexible add-ons include live workshops, executive coaching, and assessment programmes.